Produkte von Roger la Borde

Roger La Borde

We are the creators and publishers of charming, eclectic and wonderful stuff: greeting cards, luxe journals, stationery and more. Founded in 1985 by sisters Alison and Jenni, our London born-and-bred company has been helping unique and innovative shops become fabulous destinations for 30+ years. 

1985 AND BEYOND

It’s 1985: Sisters Alison and Jenni are two recent graduates making their way in buzzing London. They hatch a modest plan to work together designing beautiful things, knowing that they will have tremendous fun doing both. Almost four decades later, Roger la Borde is a thriving, award-winning industry leader, with Jenni and Alison still together at the helm, and still having plenty of fun!

Roger la Borde is a true British heritage brand, born and bred in London, and steadfastly adhering to Alison and Jenni’s original vision of creating unusual and beautiful things on paper and beyond, as well as championing the most stylish independent voices on the high street. Read on to discover more about the brand’s origin story, team and ethos.

CREATIVE RISK-TAKERS

Launching a line of non-mainstream greeting cards was the first step for Roger la Borde, and it quickly became apparent that Jenni and Alison did things their own way. The sisters sourced artwork in ways that were ground-breaking: They attended graduate art shows and discovered young artists, inviting them to create work for the brand. Instead of following trends, they carved out a niche for Roger la Borde and dared to put things on stationery that other people would not have imagined could work. Jenni and Alison’s risk-taking pushed the envelope for greeting cards, and paved the way for the design-led stationery scene in the UK.

The joy of cards is that you can take risks on artwork that you absolutely love and get it out there, and we could start without much investment or business know-how. – Jenni